industry:
alcohol

Compliant shoppable solutions for Alcohol brands

Pear connects alcohol CPGs to their shoppers with seamless paths from discovery to purchase at retail.

Ensure Tied House compliance with every campaign
examples
Company type
Emerging
Feature
Launch shoppable ads that eliminate inducement to buy by always displaying the right number of retailers
Pear products
Create seamless paths from finding to buying
examples
Company type
Mid-Market
Feature
Capture impulse buys during research & discovery with local paths to purchase at all in-stock retailers
Pear product
Turn your product pages into shoppable hubs
examples
Company type
Mid-Market
Feature
Meet shoppers where they’re at with retailer & marketplace options directly embedded on your PDPs
Pear product

Real brands, real results

Explore success stories that highlight the impact of Pear’s solutions for alcohol brands. View all >

Improve marketing effectiveness
Alcohol
Brewing innovation: Why New Belgium chose Pear to power what’s next in AlcBev commerce

PEAR CONNECT | LANDING PAGES

Switched from
New Belgium Brewing Co. partnered with Pear Commerce to power Tied House-compliant, inventory-aware shoppability. In an A/B Landing Page vs. Pear Connect media test, New Belgium boosted engagement, lowered media costs, and drove significantly more retailer clicks, setting the foundation for what’s next in beverage ecommerce.
Boost retailer traffic
Alcohol
Tequila brand* uses shopper choice to drive awareness at retail

LANDING PAGES | STORE LOCATOR

Switched from
To navigate retail alcohol regulations, this tequila brand used Pear’s compliant shoppable landing pages – tripling conversions compared to retailer-specific links and boosting awareness at shelf.

Trusted by leading brands

I can’t remember the last time I found a missing SKU in a ZIP code that was actually incorrect on Pear. I have that trust where I don't have to constantly check the locator, especially when we're sending traffic to that page.

Abby C.
E‑Commerce Manager | New Belgium Brewing Co.

Pear's product offering far exceeds what we were seeing with our past where-to-buy provider. It's a great product and we are excited by the volume of insights we’re getting from Pear.

Kaitlin Juarez
Director of Brand Marketing, Sapporo, USA

Why alcohol CPG brands chose Pear

pear difference
Compliant paths to purchase

With Pear, alcohol brands can balance Tied House compliance and growth—surfacing the right retailers for every state while guiding shoppers to a seamless path to purchase. See how Pear ensures AlcBev compliance for marketing.

Fair & equitable shoppability

Pear integrates with the most inventory-aware retailers in the industry—60x more than competitors—providing the most fair & equitable solution for AlcBev retail marketing.

Inventory aware impressions

Not every shopper buys right away. Pear Connect bundles products and in-stock retailers directly in the ad unit, keeping your brand + available retail partners top of mind for in-store purchases or digital cart add-ons.

See what you could be missing

What we can discuss:

1
What are your brand’s specific marketing goals?
We want to direct you to the right solution.
2
How can Pear improve your brand's discoverability?
Pear delivers the most accurate, shortest purchase paths.
3
Launch your Pear partnership in record time! 

Our efficient onboarding is 6x faster than our competition.

Request your demo today

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Frequently asked questions

Pear’s insights dashboard, Pear Vision, provides click-level and retailer-level reporting that shows exactly how your campaigns drive traffic to specific retail partners. This transparency helps Alcohol brands demonstrate ROI, strengthen distributor relationships, and unlock more support for future activations.

Yes. Pear can connect your shoppable media, product detail pages (PDPs), and store locator to compliant alcohol marketplaces such as Minibar, and ReserveBar, alongside grocery retailers. This ensures shoppers always have a compliant, convenient path to purchase.

With Pear Pulse, Alcohol brands can see exactly where their products are stocked, missing, or being outpaced by competitors. These daily shelf insights, paired with Pear’s campaign reporting, help prove sales impact, protect shelf space, and demonstrate the value your brand brings to retail partners—making it easier to unlock support, co-op dollars, and stronger placements.