Direct-to-Cart

One-click add-to-cart actions at retail

Drive sales velocity with frictionless paths to purchase at select retailers

Improve marketing efficiency with minimal-click shoppable media experiences.

features

One-click shoppability

Eliminate shopper drop-off by bypassing landing pages and adding your products directly to select retailer carts from your media.

Single or bundled products

Create shoppable campaigns for single or multiple products, which can all be added to select retailer carts in a single add-to-cart action.

Flexible applications

Since Direct-to-Cart Links are as simple as a custom URL, anything clickable (e.g. email, SMS, organic social, paid media, etc.) can be made shoppable.

Benefits

Increase sales velocity

Pear’s Direct-to-Cart Links are often aligned with new product launches or retailer-specific initiatives. Drive sales velocity for a particular product(s) at a single retail partner.

Maximize marketing dollars

Every extra click in the shopper journey results in 95% audience drop-off. Reducing the number of clicks to one improves overall marketing efficiency.

Retargeting & optimized campaigns

Leverage insights from Pear Vision coupled with custom audiences to run optimized marketing campaigns, retarget shoppers, and effectively improve ROAS.

Ready to capture a greater share of wallet at retail?

Level up your omnichannel shopping experience and use ecommerce to drive awareness and purchases at retail.